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新經濟、新常態、思想不落后,才可以為客戶提供順應時代發展的信息化服務。
The new economy, the new normal thinking, not backward, can provide information services for customers to comply with the development of the times.

建設國際英文網站要注意哪些問題!
作者:佚名 更新時間:2019年08月08日
現在講究的是經濟全球化,市場不僅僅只局限于國內,只要公司有實力世界各國都可以設立自己的公司和工廠。要想把業務發展到海外去,首先就得要把海外市場部建立起來,把這個部門的國際英文網站建立起來,進行宣傳使用。那么建立英文網站要注意那些問題?是否和中文站點一樣呢?
 
國際英文網站的風格
做國際英文網站一定要注意風格,要做到國際化,讓它的作用體現的淋漓盡致,讓面向海外的用戶群體有一個好的體驗度。所以英文網站建設不要太中國化,盡量做到簡約,大氣,明了。通常我們也會發現外國的網站一般都比較簡約化,色彩也是很單調的,所以在設計風格上一定要注意這兩點,網站的設計風格也是吸引用戶的第一關鍵因素。
 
網站采用文案圖片
在設計上,內容怎么設計排版,布局要怎樣規劃,這些都是很重要的。也會直接影響到外國用戶對企業的第一直觀印象。其實內容的正確性也是企業要注意的,有些不專業的企業英文網站你會發現很多英文內容是錯誤的,結果可想而知,最基本的信息內容都是錯的,對企業自身的印象也是不好的,還有網站字體以及圖片都要符合用戶群體的需要,這些我們可以參考一些外國網站,英文網站的字體一般比較小,但如果預算充足的話,可以購買自己喜歡的英文字體使用,那圖片只要簡單大方就行。
 
其實無論是國際英文站點還是我們國內中文網站,企業建設他們的意義和目的都是便于用戶體驗。所以建設不同類型的網站一定要考慮到用戶們的喜好以及體驗習慣來搭建,所以相關的設計,布局,風格方向都要考慮進去。


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